Product updates are not a reason to notify everyone.
A release is not a reason to ping everyone who ever logged in. I would rather you leave most of them alone.
Talk to us about SaaS pilotsSaaS · Design partners
Who it's for
Product-led teams experimenting with web push as an owned channel alongside email and in-app messaging.
- Growth teams tired of feature-announcement blasts
- PLG products with logged-in web experiences
- Teams who want decision receipts, not vanity send counts
Typical conversations
Release restraint
Nudge active users when a change affects their workflow. Skip users who already adopted in-app.
Lifecycle nudges
Remind trialists or dormant accounts when timing and engagement support a nudge.
Fatigue by segment
Protect power users from daily product noise while still reaching the right cohort.
Honest scope
We do not position EngageNudge as a Braze or OneSignal replacement for app-first SaaS.
Early access for product teams
SaaS is early access. We work with product teams who want restraint on browser nudges, and we keep building deepest for publishers, commerce, and marketplaces.
Talk to us if you want to explore a pilot.
Know when to nudge.
Know when a notification is worth sending.
The useful question is who should not get this one.