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Analytics
The Analytics page shows recent Nudges, delivery, and clicks. Default order is recency. You can sort by volume when you need it. Feed and Campaigns default to the last 30 days.
What the numbers mean
- Sent is accepted delivery, not “everyone saw it”. Browsers can still drop or delay a notification.
- Clicks are useful. They are not proof that the Nudge created the visit. People who would have come back anyway also click.
- Holdout (when a sample exists) is how EngageNudge talks about incremental visits. Free includes holdout assignment and a basic incrementality report when there is enough sample. That report is not a guarantee of a lift percentage.
Do not publish a lift claim from a thin sample.
Feed and campaigns
The home feed and campaign list are time-bounded. Use the date window. Load more stays inside that window.